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AspDotNetStorefront's Newest Version of MSx, 9.3, Gives Online Merchants Even More Powerful Features for Converting Browsers into Buyers
Published: 05/21/12 11:45 PM EDT
PRWeb

AspDotNetStorefront releases the next generation of its AspDotNetStorefront MSx shopping cart platform with features for enhanced conversions.

AspDotNetStorefront, the #1 .Net e-commerce shopping cart platform, officially released MSx version 9.3, its latest MultiStore shopping cart software this Monday, May 21st. Considerable updates to the underlying architecture, user interface, store configurations, and administrative functionality have further improved the already robust, highly customizable e-commerce platform. Three new significant features give the over 12,000 users, more power to convert browsers into buyers.

"With the 9.3 release of MSx, we've made specific improvements designed to boost conversion starting from the minute the user hits a merchant's site, all the way through to the moment they click to confirm the purchase. Not the least of these is the addition of PayPal Payments Advanced," said Jo Benson, COO of Vortx, owners of AspDotNetStorefront. She continued, "With this new addition we are giving our users the ability to offer the preferred checkout methods of millions upon millions of avid online shoppers." This addition also makes AspDotNetStorefront one of the only e-commerce platforms available with five integrated PayPal payment methods, as well as "Checkout by Amazon".

While PayPal options work to boost conversions at the checkout end of the user experience, the free, built-in Mobile Commerce functionality ensures that merchants can create a smoother shopping experience for the quickly growing segment of mobile shoppers who prefer to shop using their smart phone.

The anticipated release of MSx 9.3, prompted many current users to purchase Upgrade Rights months in advance to ensure they could move their store to the latest and greatest version of the AspDotNetStorefront MultiStore platform without delay. Requests for the MSx 9.3 release date poured in during recent months from excited merchants and developers eagerly awaiting the newest version, validating the continued popularity of AspDotNetStorefront's e-commerce platforms and the importance of selecting the right cart for successful conversion for a growing online business.

Other new features include administrative functionality improvements for managing MoreStores (multiple storefronts) through the admin console, as well as enhancements giving store admins more ease and flexibility in creating and managing new products prior to publishing catalog changes on the live site. Automated product inventory level notifications via email are a new addition, by popular demand.

The really big news, however, is the addition of a completely new Promotion Engine, allowing users to generate thousands of potential promotional combinations to target a wide variety of new and old customers with relevant offers. The new Promotion Engine delivers enormous power around loyalty shopping, free gifts, upsells and shipping costs.

"In today's world, there are some emerging and powerfully successful ways to bring targeted traffic to an online store" said Dana Greaves, President and CEO of Vortx from his head office in Oregon. "We are focused on helping our user base to take advantage of that fact - witness our DotFeed platform which submits products to central shopping engines. With the release of MSx 9.3, we are helping our merchants to dramatically increase the likelihood of converting those visitors into buyers. We are introducing a stunning promotions engine into our cart - really leading the market. We are also further extending our mobile commerce - free for all 9.3 users and using exciting technology. Secure payment methods, more interface gems and localization all keep us far ahead of the pack. I'm thrilled with the quality and content of this release."

About AspDotNetStorefront

Vortx, Inc , makers of AspDotNetStorefront, was founded by CEO, Dana Greaves in 1991 to deliver custom software solutions for business and government internationally. Located in Ashland, OR, Vortx, Inc. is a privately-held company, which, over the course of twenty-plus years, has grown into a highly skilled, strategically diversified team capable of providing a growing selection of cutting-edge e-commerce products and services. The AspDotNetStorefront e-commerce shopping cart, and DotFeed product feed platform, are used worldwide by more than 12,000 merchants and developers. For more information, visit: http://www.AspDotNetStorefront.com

Read the full story at http://www.prweb.com/releases/2012/5/prweb9530977.htm

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