Businesses were in desperate need of Facebook Timeline ideas when the social media monster made the switch, said today's DigitalMarketer.com article. Frankly, it scared some of them. Changes that are supposed to enhance the user experience usually end up messing with extensively strategized plans devised by online marketers. The article said once a Facebook marketing plan is perfected, Zuckerberg and Co. have to go and flip things upside down.
The article said there's no need to worry now that Digital Marketer has released its latest RAW Training course, "Facebook Timeline For Marketers: Everything You Need To Know To Make The Switch." The course illuminates the key differences between the old brand page design and the new, stream-lined, image-driven Timeline for brands. The objective is to help businesses tell their brand's story, maximize engagement, and showcase the most important updates.
DM training expert Kate Buck Jr. guides the RAW Training course, which was initially produced as a live webinar. Digital Marketing Labs members have access to the webinars, where they can watch and interact as the presentation is delivered.
Later, the RAW Training is offered on DigitalMarketer.com with downloadable handouts, a DM-designed Timeline template, and a list of resources that will help with technical issues. By the time the RAW Training is completed, there will be no confusion over how to market with Facebook.
Perhaps that's part of the problem, the article said. Marketers who merely accept the Timeline changes on Facebook and let them dictate how they approach their campaigns are the ones who stand little chance in improving their social media presence.
On the other hand, the marketers who embrace the Timeline switch, make the most of their new opportunities, and utilize the new features to boost engagement and widen their brand's reach will spread their messages into the corners of the social media world, the article said.
This is the way Internet marketing works: something is invented, adapted to, perfected, and then changed. It's a constant carousel that marketers ride every day. Digital Marketer's RAW Training is offering the information that can be used to move into the Timeline era with determination and confidence. For the most innovative and effective Facebook Timeline ideas, look to the advice of the expert team at Digital Marketer.
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Read the full story at http://www.prweb.com/releases/facebook/timeline_ideas/prweb9501364.htm