Quiterian, leading European developer of advanced and predictive analytics software for business and non-technical users, today announced its partnership with Wipro Technologies, the Global Information Technology, Consulting and Outsourcing Business of Wipro Limited (NYSE: WIT) to offer advanced customer analytics solutions to clients across the globe.
Alexandre Arrighi, EMEA Channel Director at Quiterian stated, “This new partnership is really a strategic and global alliance, and fits right in with our commitment to global growth.”
The Partnership Agreement is focused on providing vertical advanced customer analytics solutions to Wipro’s clients. Arrighi added, “We’re thrilled to be part of this initiative and are convinced the outcome of this alliance will be of great benefit for many organization in their customer analytics journey.”
K.R Sanjiv, Senior Vice President and Global Head, Analytics and Information Management, Wipro Technologies, said, "Wipro’s alliance with Quiterian will further extend our leadership in the area of advanced analytics. It will enable us to provide customer insight solutions leveraging capabilities of Quiterian Analytics.”
Quiterian Analytics 3.0, a self-service and agile platform that integrates data from multiple sources (social media, Web, CRM, ERP, campaigns, emailing), enables non-expert users to make faster and better decisions based on consumer behavior knowledge. Through the Advanced and Predictive Analytics techniques, analysts with no technical training can identify patterns and profiles of the most profitable customers, perform smart segmentations and execute automated marketing campaigns with customized offers, all with total independence from IT department personnel.
About Quiterian (www.quiterian.com)
Quiterian Analytics software adds the power of advanced and predictive analytics to the natural intuitiveness of the human mind, by analyzing and integrating large volumes of raw data at record-breaking speeds in their maximum granularity with no restrictions, no matter their origin. Quiterian provides solutions in all business analytics areas to public institutions and leading companies of different sectors around the world.
About Wipro: www.wipro.com
Wipro Technologies, the global IT business of Wipro Limited (NYSE:WIT) is a leading Information Technology, Consulting and Outsourcing company.